Apple Updates App Store Guidelines for Crypto and NFTs

Apple’s policy change allows for external NFTs and payment options, potentially spurring innovation and expanding the mobile blockchain market.

The update to Apple’s App Store guidelines marks a turning point for crypto developers. Previously restricted by high commissions and crypto-hostile policies, developers can now integrate NFT functionalities directly. Ariel Michaeli, CEO of Appfigures, remarked on the significant shift, noting that:

“Apps can now link to an external NFT collection and payment system.”

Prominent figures like Tim Sweeney, CEO of Epic Games, have acknowledged the change, offering a “peace proposal” to Apple. This follows a court’s influence on Apple’s decisions amid ongoing industry friction. The move could symbolize a future global expansion of such policies.

These changes promise to affect industries by boosting opportunities for mobile-first NFT apps and blockchain games. Experts anticipate a surge of new applications utilizing external payment systems. Web3 analyst Xero pronounced it as “hugely bullish for mobile crypto games and apps.”

Financially, this reduces Apple’s 30% commission impact, described by experts as a “major victory for crypto and Web3 developers.”

This could elevate profit margins for developers and lower costs for users, suggesting beneficial shifts for the blockchain ecosystem.

Possible repercussions include wider access to crypto apps for iPhone users and business model adjustments for developers. Tim Sweeney’s global proposal could see these policies adopted further internationally, offering a broader reach for crypto solutions.

Market analysts expect shifts in crypto and mobile app sectors, citing Apple’s adoption as a step toward mainstream acceptance. This move facilitates tech evolution, financial adaptation, and industry growth, supported by a historical review of Apple’s control over its ecosystem.