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CEO and Founder of BlockFi Lending LLC: Stablecoins Are Likely to Surpass Bitcoin’s Market Cap in Five-Years Time

Joshua Trelawen by Joshua Trelawen
March 31, 2019
in News
BlockFi

According to Zac Prince, the CEO and founder of BlockFi Lending LLC, a “secured non-bank lender” focused on providing cryptocurrency-backed USD loans to digital asset investors, stablecoins may surpass bitcoin’s market cap in 5 years.

The Crypto Market is Now Undecided

According to Prince, the market has shifted from an “a painful [crypto] bear market into an undecided market.”
Prince who is also a former SVP at Cognical, a New York-based firm specializing in the consumer lending business, reportedly stated that:

“overall [his firm] remains incredibly bullish on the sector and believes” the bitcoin (BTC) price will be “between 25-200% higher at the end of 2019 than [it was] at the beginning of the year.”

Speaking on the rate at which crypto-backed lending has grown recently in comparison to traditional fiat-based loans, Prince commented: “Debt and credit are critical pieces of financial infrastructure in traditional markets and we believe that the same thing will be true for crypto.”

Stablecoins has Huge Potential

Prince also made some remarks, about the potential of stablecoins.

He stated that:

Stablecoins, I think [are] a reputable “Dollar Coin” [and they] will have a larger market cap than BTC at some point in the next five years. I think that this adoption is bullish for BTC. I [also believe] that intransparent and “pegged” stablecoins will lose in the market vs reputable / dollar backed alternatives.

Life Before Starting BlockFi

Speaking on how his past experience has helped shaped his current company success, Prince told stated that:

“Prior to starting BlockFi, I was in the online lending sector, which started at the “Peer to Peer” (P2P) lending sector. I think there will be similarities between the evolution of that sector and the crypto sector – though I think crypto is much more of a game changer and has a larger addressable market.  In the early days of P2P lending, there was a big rallying cry against banks and institutions – and the idea was that you could deliver credit via an Ebay style P2P model more effectively.”

Tags: BlockFiP2P lendingStablecoins
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Joshua Trelawen

Joshua Trelawen

Blockchain Researcher | Investigations Reporter | Tokenomics and Liquidity Analyst
Joshua Trelawen is a senior crypto researcher and reporter whose work focuses on the evidence beneath market narratives. At TheCCPress, he covers fraud signals, liquidity shifts, whale behavior, tokenomics, and the structural weaknesses that often sit behind high-confidence crypto stories. He is a strong fit for coverage that needs more than commentary and requires a careful reading of data, incentives, and market behavior.

“A good investigation does not just identify what looks suspicious. It explains the structure that made it possible.”

Profile
- Gender: Male
- Born: September 1990
- Based: Tallinn, Estonia
- Company: TheCCPress
- Website: https://theccpress.com/
- Coverage Focus: Investigations, fraud, collapse, tokenomics, liquidity, power structures

Experience
Joshua has spent more than a decade working across crypto research, journalism, and market analysis. His background includes advising research teams, interpreting on-chain data, following liquidity movements, and writing for audiences that need both context and precision. At TheCCPress, that makes him an ideal fit for investigations and stories where token structure or capital flows are central to the truth of the story.

Background
Trained in economics and finance, Joshua built a professional reputation around translating complex data into readable reporting. Although his earlier work covered broad crypto and DeFi topics, his value to TheCCPress lies in his ability to investigate how ecosystems are funded, how narratives are sustained, and where risk is being disguised as innovation.

Achievements
Joshua has published deep-dive reports on DeFi hacks, whale behavior, liquidity risk, and token valuation. He is particularly strong when a story needs to move from rumor or public narrative into a more disciplined explanation of what the evidence can actually support.

Work Style
His work style is analytical, source-led, and skeptical without being theatrical. Joshua is most effective when he can take a complex market or token story and show readers the structure underneath it: where the incentives sit, where the pressure points are, and where the narrative does not hold.

Skills
His core strengths include on-chain analysis, tokenomics research, investigative reporting, market-risk interpretation, data-backed feature writing, and long-form explanatory journalism. He is most useful on stories that require technical confidence and editorial restraint at the same time.

Additional Information
Within TheCCPress, Joshua is a natural fit for investigations/fraud, investigations/collapse, power/vcs, and selected conflicts/company stories. He strengthens the site’s ability to investigate systemic risk and questionable market structures.

Joshua Trelawen's Social Media Platforms
Joshua Trelawen on About.me
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