- Metaplanet establishes a $250M U.S. subsidiary under Simon Gerovich.
- Focus on expanding Bitcoin treasury and institutional liquidity.
- Florida chosen for crypto-friendly environment.

Metaplanet, a Japanese investment firm, has established a $250 million subsidiary in Miami, Florida, targeting Bitcoin fund operations starting May 2025.
Metaplanet’s Strategic Expansion
Metaplanet, led by CEO Simon Gerovich, is expanding its global footprint with the creation of a U.S. subsidiary named Metaplanet Treasury Corp. in Florida. The registered capital is set at $250 million, focusing on Bitcoin fund operations.
This major move aligns with Metaplanet’s strategy to amplify its Bitcoin treasury, highlighting the decision to leverage Florida’s pro-crypto climate to enhance U.S. institutional liquidity.
The immediate effects of Metaplanet’s establishment may potentially include increased institutional interest in Bitcoin (BTC), considering the firm’s previous aggressive Bitcoin acquisition strategies. The subsidiary will likely contribute to more robust 24-hour Bitcoin operations in the U.S., impacting liquidity availability for institutional traders.
“Metaplanet has resolved to establish a wholly-owned subsidiary, ‘Metaplanet Treasury Corp.,’ in Florida, USA, as part of its global expansion strategy. With planned capital of up to 250 million USD, this move will accelerate its Bitcoin treasury strategy and serve as a crucial step in expanding access to liquidity for institutional investors in one of the world’s leading capital markets.” — Simon Gerovich, CEO, Metaplanet
This development underscores a broader trend of international firms expanding into U.S. markets, particularly those with a favorable regulatory environment like Florida. With Bitcoin as the sole focus, other cryptocurrencies and digital assets currently remain unaffected by this decision.
Insights into potential outcomes indicate a bolstering of Bitcoin’s legitimacy as corporate reserves. Regulatory impacts are still contingent on forthcoming policies, although Florida’s crypto-friendly stance provides a supportive backdrop for Metaplanet’s operations.
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