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Strategy Buys 1,031 BTC for $76.6M, Total Holdings Reach 762,099 Bitcoin

Felix van Dijk by Felix van Dijk
March 23, 2026
in Bitcoin News
strategy acquires 1031 btc 76 6 million holdings 762099 thumbnail

Strategy has added 1,031 Bitcoin to its treasury for approximately $76.6 million, paying an average of $74,326 per BTC. The purchase, disclosed via an SEC 8-K filing on March 23, 2026, brings the firm’s total holdings to 762,099 BTC, reinforcing its position as the largest corporate Bitcoin holder in the world.

Strategy Total Holdings (as of Mar 22, 2026)

762,099 BTC

Strategy Paid $74,326 Per Bitcoin in Latest $76.6M Purchase

Strategy acquired exactly 1,031 BTC between March 17 and March 22, spending roughly $76.6 million at an average price of $74,326 per coin. The purchase was funded entirely through common stock sales under the company’s at-the-market (ATM) equity program, according to a CoinDesk report on the SEC filing.

Latest Acquisition

1,031 BTC

~$76.6M spent  ·  avg $74,326 / BTC

Executive Chairman Michael Saylor announced the acquisition on X, writing: “Strategy has acquired 1,031 BTC for ~$76.6 million at ~$74,326 per bitcoin. As of 3/22/2026, we hodl 762,099 $BTC acquired for ~$57.69 billion at ~$75,694 per bitcoin.”

The $76.6 million outlay marks a sharp reduction in buying pace. The prior two weeks saw Strategy spend over $1 billion each, acquiring 22,337 BTC for $1.57 billion in one week and roughly 17,994 BTC the week before. The shift back to a sub-$100 million purchase suggests a more measured accumulation approach as broader macro pressures weigh on crypto prices.

Strategy Now Holds 762,099 BTC, Roughly 3.6% of Bitcoin’s Maximum Supply

With 762,099 BTC on its balance sheet as of March 22, Strategy’s treasury represents approximately 3.6% of Bitcoin’s hard-capped 21 million supply. The company has accumulated this position since August 2020, buying consistently across bull and bear cycles.

The total cost basis across all holdings stands at approximately $57.69 billion, translating to an average acquisition price of $75,694 per BTC. That average sits roughly $5,079 above Bitcoin’s current spot price of around $70,615, meaning Strategy’s aggregate position is underwater on a cost-basis measure.

At current prices, Strategy’s 762,099 BTC are worth approximately $53.8 billion, implying an unrealized loss of nearly $3.9 billion relative to total acquisition cost. The gap highlights the risk embedded in the firm’s leveraged Bitcoin strategy, though Saylor has consistently framed the company’s approach as a multi-decade hold, not a trade.

Strategy’s accumulation dwarfs other corporate Bitcoin treasuries. The firm holds more BTC than any publicly traded company, and its continued buying through periods of market stress, including the current environment, underscores a conviction-driven approach that has become a benchmark for institutional engagement with digital assets.

Bitcoin Trades at $70,615, Down 44% From Its All-Time High

Strategy’s $74,326 average entry this week came at a slight premium to Bitcoin’s current spot price of $70,615. Bitcoin hit its all-time high of $126,080 on October 6, 2025, meaning the asset has declined roughly 44% from peak levels.

The Fear and Greed Index sits at 8 out of 100, registering “Extreme Fear,” the lowest tier on the sentiment scale. The reading reflects broad risk aversion across crypto markets, driven in part by geopolitical tensions and macroeconomic uncertainty.

Despite the bearish sentiment, Strategy’s decision to keep buying, even at a reduced pace, signals continued long-term conviction from Saylor. On March 20, he noted that 2026 represents “the most supportive regulatory backdrop the industry has seen,” pointing to evolving policy conditions as a tailwind.

The funding mechanism also shifted this week. Strategy used common stock ATM sales rather than its STRC preferred share offering, which had funded prior purchases. The return to equity-based funding may reflect a deliberate rotation across capital sources as the company manages dilution and market conditions.

Bitcoin’s 24-hour trading volume stood at $45.6 billion at press time, with the asset’s market capitalization at $1.41 trillion. While security incidents in DeFi and broader market volatility have rattled sentiment, Strategy’s continued accumulation adds a layer of institutional demand to the supply picture.

The SEC 8-K filing for this purchase was submitted on Monday, March 23, consistent with Strategy’s standard disclosure cadence for material Bitcoin acquisitions. The company’s next purchase update will likely follow the same weekly pattern, giving markets a regular data point on institutional Bitcoin demand.

Disclaimer: This article is for informational purposes only and does not constitute financial or investment advice. Cryptocurrency and digital asset markets carry significant risk. Always do your own research before making decisions.

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