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Study: 74% of Institutions Expect Crypto Prices to Rise in 12 Months

Nathan Sinclair by Nathan Sinclair
March 18, 2026
in Crypto News
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Nearly three-quarters of institutional investors expect cryptocurrency prices to climb over the next 12 months, according to a new survey that underscores a decisive shift in professional investor sentiment toward digital assets.

The survey, reported by Cointelegraph, found that 74% of institutional respondents hold a bullish 12-month price outlook for crypto. The finding adds to a growing body of evidence that large-scale capital allocators are moving past the exploratory phase and into active positioning.

74%
of institutions expect crypto prices to rise in the next 12 months.

74% of Institutions Are Betting on Higher Crypto Prices

The 74% figure represents institutions that expect prices to be higher within a 12-month window, not merely those expressing vague optimism. The distinction matters: a forward price expectation implies willingness to allocate capital, not just sentiment.

Multiple outlets have reported on the survey’s findings. Crypto.news noted that 74% of institutional investors plan to add to their crypto holdings in 2026, suggesting the bullish outlook is translating into concrete allocation intentions.

The term “institutions” in these surveys typically encompasses hedge funds, asset managers, family offices, and in some cases pension funds and endowments. The exact composition of the respondent pool shapes how much weight the figure carries. A survey dominated by crypto-native hedge funds reads differently than one polling traditional asset managers.

Readers tracking institutional flows as a market signal should note the 12-month horizon. This is not a short-term trading call but a medium-term conviction bet, the kind that tends to precede sustained capital deployment rather than speculative bursts.

What This Signals for Crypto Markets

Institutional sentiment surveys have historically preceded capital inflows into digital assets. When professional investors express bullish expectations at this scale, actual allocations tend to follow within quarters, not years.

The survey results align with broader institutional research. Grayscale’s 2026 Digital Asset Outlook described the current period as the “dawn of the institutional era,” pointing to structural changes in market access and regulatory clarity as catalysts for sustained professional participation.

Whether these institutions are most bullish on Bitcoin specifically, Ethereum, or a broader basket of digital assets remains a critical detail. Bitcoin has dominated institutional portfolios due to sustained ETF inflow streaks and its status as the most liquid crypto asset. But growing interest in Ethereum staking and tokenized real-world assets could shift allocation preferences.

Retail sentiment provides a useful contrast. If professional investors are broadly bullish while retail participation remains muted, it could signal an early-cycle accumulation phase rather than a crowded trade.

Institutions Have Been Warming to Crypto, but Selectively

The 74% figure does not exist in a vacuum. Institutional crypto sentiment has shifted materially since the approval of spot Bitcoin ETFs in the United States in January 2024, which removed a structural barrier that had kept many traditional allocators on the sidelines.

Cumulative inflows into U.S. spot Bitcoin ETFs have reached tens of billions of dollars since launch, providing concrete evidence that institutional intent is converting to capital commitment. The ETF wrapper gave compliance-bound institutions a familiar vehicle, and the inflows have been sustained rather than front-loaded.

Prior institutional surveys tell a story of gradual warming. Fidelity Digital Assets has conducted annual institutional surveys for several years, and each iteration has shown rising interest in digital asset allocation. The 74% figure, if drawn from a comparable methodology, would represent a significant jump from readings that hovered closer to 50-60% in previous cycles.

Several macro factors are driving the current optimism. Regulatory clarity has improved, with recent proposals for crypto safe harbors signaling a more structured framework for institutional participation. Interest rate expectations, corporate treasury adoption of Bitcoin, and the maturation of crypto custody infrastructure have all lowered the barrier to entry.

That said, surveys measure intent, not guaranteed action. The gap between “we expect prices to rise” and “we are actively deploying capital” can be significant. Regulatory crackdowns in jurisdictions like Canada remind investors that the path forward is not uniformly smooth, and compliance requirements continue to shape where and how institutions can participate.

The structural case for institutional crypto adoption is stronger than at any prior point. Spot ETFs exist, major platforms like Coinbase have built dedicated institutional research and custody operations, and the regulatory environment, while still evolving, is moving toward accommodation rather than hostility.

What separates this moment from previous “institutions are coming” narratives is verifiable capital flow data. ETF inflows, on-chain wallet growth from identified institutional custodians, and public company balance sheet disclosures provide a paper trail that earlier sentiment surveys lacked. The 74% figure is notable not because institutional bullishness is new, but because the infrastructure to act on it now exists at scale.

Disclaimer: This article is for informational purposes only and does not constitute financial or investment advice. Cryptocurrency and digital asset markets carry significant risk. Always do your own research before making decisions.

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Nathan Sinclair

Nathan Sinclair

Feature Reporter | Adoption Storyteller | People-and-Power Crypto Journalist
Nathan Sinclair is a crypto journalist and researcher who approaches the industry through people, institutions, and lived impact rather than market abstraction alone. At TheCCPress, he covers founder stories, adoption narratives, company shifts, and the broader social or economic consequences of crypto expansion. His reporting style is grounded, feature-oriented, and especially effective when a story needs both context and a human lens.

“Narrative journalism works when it treats crypto as something that affects people, not just portfolios.”

Profile
- Gender: Male
- Born: April 1991
- Based: Wellington, New Zealand
- Company: TheCCPress
- Website: https://theccpress.com/
- Coverage Focus: Stories, people, institutions, adoption, company sagas, ideological conflict

Experience
Nathan has worked across financial reporting, fintech coverage, and crypto journalism for more than eight years. His experience includes founder interviews, live event reporting, feature writing, and explanatory stories about adoption and market shifts. At TheCCPress, he is especially strong on pieces that need to show how market narratives and institutional change affect real businesses, communities, and public perception.

Background
He trained in journalism and later deepened his knowledge of finance, which gives him a useful balance between narrative instinct and economic context. That combination makes him a strong fit for TheCCPress’s editorial direction, where the aim is not to cover everything in crypto but to tell better stories about influence, conflict, and consequence.

Achievements
Nathan has written long-form features, explainers, and research-backed stories that connect digital-asset developments with broader economic and social questions. His strongest work tends to involve people and institutions rather than isolated tokens, which aligns well with the site’s new category system.

Work Style
He writes with a calm, human-centered voice and prefers to frame stories around stakes and consequence rather than raw novelty. Nathan is particularly effective on company narratives, founder profiles, institutional pivots, and adoption stories where the emotional and strategic dimensions are both important.

Skills
Nathan’s key strengths include feature reporting, interview-driven journalism, narrative structuring, market-context writing, adoption analysis, and editorial synthesis across finance and crypto. He is most valuable on stories that need readability, empathy, and credibility at the same time.

Additional Information
Within the new TheCCPress taxonomy, Nathan is a strong fit for stories/company-sagas, people/founders, people/institutions, and selected conflicts/ideology coverage. He helps give the publication a more recognizably journalistic voice.

Nathan Sinclair's Social Media Platforms
Nathan Sinclair on About.me
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