- Metaplanet raises $3.7B through preferred shares for Bitcoin.
- Aims to hold 210,000 BTC by 2027.
- Strong demand shown in initial $515M share issuance.

Metaplanet Inc., a Japan-listed entity, announced a plan to raise $3.7 billion through perpetual preferred shares to expand its Bitcoin holdings, commencing the initiative on October 20, 2023.
This capital strategy underscores corporate interest in Bitcoin as Metaplanet seeks to solidify its position as a leading institutional Bitcoin holder, potentially influencing cryptocurrency markets and investor sentiment globally.
Metaplanet Inc., a Japan-listed company, is working to raise $3.7 billion via perpetual preferred shares, aiming to greatly enhance its existing Bitcoin holdings. The proposal focuses on evolving Metaplanet into a major corporate Bitcoin accumulator. For further insights, refer to the announcement from Metaplanet_JP.
Led by CEO Simon Gerovich, the company has taken an assertive stance in Bitcoin accumulation. It began its strategy in April 2024 and has since grown past major corporate holders to solidify its position in the market. Gerovich described this capital raise as a “strategic milestone with a strong start to the program.”
The immediate market reaction has been favorable, with investors showing a strong appetite on the initial day. Of the planned shares, 10% were issued, raising $515 million, highlighting a robust institutional demand for the offering. Check Gerovich’s insightful tweet for more perspectives.
The initiative is structured to offer both domestic and international investors unique market engagement opportunities through preferred equity offerings, centering exclusively on Bitcoin with strategic market timing.
Industry leaders like MicroStrategy and The Blockchain Group have set similar precedents for Bitcoin-focused treasury strategies. Such initiatives have historically resulted in increased demand for Bitcoin and associated fluctuations in cryptocurrency market conditions.
Potential ramifications include heightened demand pressure in Bitcoin markets and an industry trend towards corporate “Bitcoinization.” The strategic raise by Metaplanet mirrors past successful treasury strategies, indicating a continued interest in expanding Bitcoin investments at a corporate level. A new update from Metaplanet_JP provides additional context on their strategic initiatives.
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